It’s okay to click “Like” on your Facebook status update

facebook-likeBy William E. Lewis Jr. For, Oct 12, 2014 – Clicking “Like” to your Facebook status update immediately after posting it will increase the number of Facebook friends exposed to it thus raising your presence on the world’s most popular social networking website.

Facebook has made a number of changes to the news feed in the last several years and has even introduced a Ticker. The status updates that now appear in your news feed are influenced by personal connections and activity on Facebook. Instead of receiving updates from all of your friends, only posts from those you interact with most will appear in your news feed.

When you click “Post” on your status update, the top 10-12% of your Facebook friends may see them. Typically, these are your better friends and those subscribed to your newsfeed. The number of “Likes” and comments received by a particular post also influence position. The more relevant your status update – whether it be an article, story, photo, or video – the better chance it has of appearing on the news feed of friends.

Clicking “Like” on your Facebook status update will not only expose your post to friends, but send it to the streaming news ticker on the right side of your page. Each of your online friends are then made aware of the status update and given a chance to interact and respond.

“Most of the time, I wait a few hours or days to ‘Like’ my own Facebook status update,” Bonnie Manis, a Fort Lauderdale based social media manager, told EyesOnNews. “Those who missed my post the first time around may see it in their scrolling news feed when I like it later.”

Clicking “Like” on your Facebook status update is considered giving yourself a “High Five” or “Hi-5.”  With that said, social media is all about exposure and the message you are attempting to convey.  The more you click “Like,” the more your friends will be exposed to your status update post. When they themselves click “Like” or make a comment, their Facebook friends may also see your post in their own news feed.

“From the business perspective, we’ve found that clicking ‘Like’ on our own post increases interaction between fans of our page,” Lee Feldman, President of Pops Corn in Fort Lauderdale, told EyesOnNews.

Appreciation of your own Facebook status update is not being pretentious. Be proud of your own post — be proud of what you have to say and how you do it.  Attaching your name to any particular status update not only builds confidence, but credibility. Besides, people are more likely — no pun intended — to “Like” and comment on a Facebook post if someone has done so already.

“Simply clicking ‘Like’ on your personal Facebook status is not an indication that you are — in fact — a narcissist,” Ruth Swissa Kline, clinical director for Bridges to Change in Fort Lauderdale, Florida, told EyesOnNews. “Many other behaviors have to be established before someone is deemed narcissistic. A better explanation might be an individual who simply clicked ‘Like’ indicating their emphasis of a particular post to friends.”

Increase your social media exposure and make yourself more popular on Facebook by clicking “Like” each and every time you update your status. It’s not pretentious or narcissist — be yourself, “Like” yourself.

This has been the Bill Lewis Facebook tip of the day. Please feel free to “Like” and “Share” with your social media friends.


Bill Lewis of Fort Lauderdale – Radio talk show host, Starbucks connoisseur, social media whiz, political consultant, extreme coupon shopper, identity theft expert, columnist, philanthropist and his kids Dad. 

As a nationally recognized credit repair and ID theft expert, Bill Lewis is principal of William E. Lewis Jr. & Associates, a solutions based professional consulting firm specializing in the discriminating individual, business or governmental entity.